I was in Sydney last week with my friend, Irene, and while we were there we did a little shopping. One of the places we shopped is our favorite furniture store.
Great stuff, super cool store, and friendly people.
But there is the rub. The friendly people were merely friendly. We got plenty of smiles and lots of associated sitting at a desk peeked around their computers to say, “Hello!” in a wonderfully warm way, but nobody ever came up and actually engaged us in a sales conversation.
And it was not because we were not send signals. I sat in almost every couch in the store, and it is a big store! But not a single associate made the jump from friendly to, “Hey, I think I will go sell that guy a couch.“
Selling if done correctly is not pushy or intrusive. It is great customer service !